Operating Spine Install
As BuiltFounder trap is the ceiling of your scale
We install the cadence, the single source of truth for your numbers, and the decision-rights map inside your business, then hand them to your team.
Weeks 1 to 2
Weeks 3 to 10
Weeks 11 to 12
Phase 1
Map
Weeks 1 to 2
Phase 2
Install
Weeks 3 to 10
Phase 3
Hand-back
Weeks 11 to 12
Eight of the twelve weeks are Install.
- Fit
- Founder-led, execution-heavy businesses across services, consumer brands, tech-enabled and operations-driven companies
- Delivery
- Senior-led throughout. Built to leave
- Resourcing
- Works with your current team
- Disruption
- No re-org. No new tools mandatory
You are the operating system. That is the ceiling.
Six functions, one decision-maker. Nothing moves without you, so your calendar is the speed limit of the business.
Six functions, six decision rights, one shared cadence. You are connected once, and you set direction instead of unblocking.
- The founder is the decision bottleneck
- Revenue is growing but execution is unstable
- Teams are busy but outcomes are inconsistent
- Multiple functions exist, but no operating backbone connects them
- ERP / tools exist but are not driving clarity
- Scale is creating chaos instead of leverage
Founder-led SMEs | ₹10 to 250 Cr revenue
D2C, Manufacturing, Supply Chain, B2B commerce.
We are not for early experimentation. We are for businesses ready to institutionalize.
A deck tells you what to do. A spine does it without you.
| Traditional Consultant | MetMov |
|---|---|
| Strategy deck | Operating backbone |
| Recommendations | Decision architecture |
| Function-wise fixes | Cross-functional spine |
| Workshops | Execution governance |
| ERP implementation | Operating logic before tools |
| Short advisory | Structure that stays after we leave |
Two partners. Both have run the thing they install.
MetMov was founded by operators who led scale from the inside: manufacturing plants, multi-city networks, marketplace supply chains and global sourcing environments.
Anjani Pandey
Market Architecture & Operating Design
Led market expansion across more than two dozen regions, managed multi-crore operational portfolios, and built the performance systems that tie execution to strategic intent. Manufacturing, marketplace expansion, global supply chain, PMO governance.
Chaitanya Eswarapragada
Execution Scale & Financial Discipline
Expanded last-mile networks more than thirtyfold, managed large operational teams, delivered tens of millions in logistics redesign savings, and built the financial risk frameworks that cut bad-debt exposure. He owns delivery rigour on every engagement.
Between us we have run a 106-hub network, a 500-person operation, and a 900 Cr project portfolio.
Scale run
Monthly GMV managed
Chaitanya / Udaan, 2018-20
Last-mile hubs, up from 3 in 18 months
Chaitanya / Udaan
Largest team led
Chaitanya / Udaan
What moved
Category growth enabled
Chaitanya / Udaan
Reduction in movable asset losses
Anjani / Udaan
Project portfolio managed, in rupees
Anjani / BHEL
These are all large companies, and that is deliberate. You are not buying the scale. You are buying the operating system a company that size had to build in order to survive it, cut down to the size of yours.
Companies where the partners held operating roles before MetMov. Not clients.
Each Partner brings 15+ years of operating experience across capital-intensive manufacturing, enterprise platforms and high-growth ventures.
Problems the partners solved before MetMov: some from inside the company as employees, some as advisers engaged by the client.
Each study says which. The pattern is the one we install. No organisation is named.
Distributed Operations
Five Points of Margin, Without Selling More
A founder-led design-and-build venture. Nineteen people running one line of business, growing every week, and unable to say which project made money until after it had closed.
ResultA 5% margin gain on the line, with no increase in revenue
Read moreSupply Chain & Procurement
Zero to a Live Storefront in Eleven Weeks
A founder-led consumer brand, three people and eighteen products, with no supply side yet. Built from a standing start alongside the launch.
ResultFrom zero orders to twelve to fifteen orders a day
Read moreSupply Chain & Procurement
Vendor Margin Control
When Vendors Control Your Margins, the procurement cost savings in the low double digits
ResultProcurement cost savings in the low double digits
Read moreWhat founders ask before they call.
What is MetMov?›
MetMov is the operating system for founder-led firms. We install the operating spine: the cadence, the single source of truth for the numbers, and the decision-rights map a firm needs to scale without the founder as the bottleneck. Senior-led, selective, based in Bengaluru, working globally.
How do I scale my firm without being the bottleneck?›
Stop adding heroics and install structure. When every meaningful decision routes through the founder, the constraint is the operating system, not the team. The fix is an operating spine installed inside the business and run by your existing team: an operating cadence, one source of truth for the numbers, and clear decision rights. That is the work MetMov does.
Is MetMov an alternative to hiring a COO?›
Often the firm does not need a COO yet; it needs an operating system. Operating Spine Install puts in the structure a strong COO would spend their first year building, in 90 days, run by your existing leaders. If you hire a COO later, they inherit a spine instead of chaos.